Sarah Jessica Parker, Chief Creative officer of Halston Heritage, let it slip in the August cover article of American Vogue that her role "recently came to an end"
But with so many American labels battling for the NOW (first lady endorsed Jason Wu, CFDA winners Proenza Schouler, perennial favorite Marc Jacobs, buzz brand Prabal Gurung and more) and many European lines embracing American sportswear and 70's disco dressing, Halston's role has long been questionable
Will the real Halston please stand up?
Unfortunately, the year 2011 doesn't allow for much laurel resting and Halston Heritage even told you upfront that it was the sum of its former glories
Yes there was in-battling between the creative and business sides, but, hello? Welcome to fashion (or really any creative artistic business). More likely is Halston's undefined role in American fashion and the world stage of dressing.
Sarah Jessica did her best to promote the line, but I personally am not surprised at this news. Re-incarnating storied 70's American sportswear labels (Anne Klein, Bill Blass, etc.) has proven an uphill battle. This is just another example, I'm afraid.