Crimes of Photoshop: 'Cover' Blown

This here Cover Girl ad featuring Taylor Swift has been banned by the US's National Advertising Division of the Council of Better Business Bureaus Claims (this big old gasbag of a title has been condensed to the unfortunate acronym, NAD) for making erroneous

' "superior performance claims" such as "2X more volume" and "20 percent lighter" that simply couldn't be substantiated '

What?! An ad lied to me? NO!I fully believe that skinny mid-western white girl got her drag queen lashes from a tube of magic elixir. Next you're gonna tell me her hair isn't that windswept at all times! 

Folks, news alert: the fashion and beauty industry is selling you Photoshop, not wrinkle cream and trouser suits. 

Major kudos to the Gov't for taking to task bold faced liars about the power of dime store mascara, but I hope this doesn't spiral into warnings against Miu Miu ads featuring train tracks. Cuz you don't want these NAD's all up in your face. 

And HERMES!

Fatima definitely has the most covetable post ANTM modeling career with shoots in Marie Claire and other high-profile magazines and now walking the runways of Paris for Dries Van Noten and Hermes.

Who needs Covergirl, honey!

Thanks for the Ad: Drew Barrymore for Neiman Marcus

In every department store across this great land of ours all signs point to Fall (even some boutiques have made the switch). On Neiman Marcus website they went the extra step to differentiate themselves and step up their Fall game. 

A list star shot by a world renown photog in a full on Fall fashion editorial? This is more like your favorite magazine's September issue

And that, of course, is the point. Pull in the customer, give them something to connect with and take away so they remember N.M. when its time to spend those Fall clothing dollars

Neiman's did a pretty great job here. Some of the clothes I'm not sure about on Drew bu the above pic with her tousling her hair is my favorite: dramatic yet relatable and somehow still about the clothes (that's some Neiman's exclusive Chanel there, darlin'!)

And ending this series is the editorially essential "bring out the fan" shot. Cuz my chiffon billows like that wherever I go. Doesn't yours? 

Jokes aside, this is a great way to pull in established customers as well as newer and younger. drew has a keen way of maturing while holding on to that youthful demographic (hence her omnipresent Cover Girl ads during Top Model). Kudos to you, Neiman's. I think you've definitely got a leg up on your other e-commerce competitors. Now bring on the chill in the air!