If You're Heading to the Beach This Weekend

Make sure you do some extra squats first, fellas, as the silhouette for men's swimwear has creeped up faster than the US economy, that's for sure

Funny, I just happened to write up a trend piece on this very topic for the new and improved 
Viral Fashion

Wanna hear about it? Here it goes: 

http://viralfashion.com/2013/07/the-tide-is-high/